Walt Disney has become the latest company to slash its advertising spending on Facebook Inc as the social media giant faces an ad boycott over its handling of hate speech and controversial content, the Wall Street Journal reported on.wsj.com/2WBnyQ1 on Saturday, citing people familiar with the situation. Disney joins other companies like Starbucks Corp, Unilever Plc, Adidas AG and others that have pulled advertising from the tech giant. Disney has paused advertising of its streaming video service Disney+ on Facebook as the company is concerned about Facebook’s enforcement of its policies surrounding objectionable content, the report said. The company has also paused ad spending on Facebook-owned Instagram for its another streaming service called Hulu, the report added. Earlier this month, organizers of the growing Facebook advertising boycott said they saw “no commitment to action” after meeting with Chief Executive Mark Zuckerberg.
Source: Wall Street Journal July 20, 2020 06:19 UTC