Discovery GolfDiscovery Inc., best known for its entertainment networks like Discovery Channel, HGTV, Food Network and Animal Planet, is going all-in on golf. While the inside-the-ropes focus in the golf world this year has been the resurgence of Tiger Woods, Discovery has been perhaps the biggest mover and shaker off the course. Most recently, the company acquired one of the most visible media properties in the game, buying Golf Digest from Condé Nast as part of its goal to become the world’s leading golf media platform. “It’s a global game with interest in every country in the world,” Kaplan told the National Golf Foundation’s website, The Q. We love golf and we love how golf fits into the business model we are evolving into.”GOLFTVThe acquisition of Golf Digest is a major boost for Discovery’s visibility in the U.S., where it will continue to publish its popular monthly print magazine.

Source: Forbes May 17, 2019 11:26 UTC