Washington (CNN) TikTok is the latest political battlefield in the 2020 election, with groups on the left and right, as well as nonpartisan civic organizations, putting money behind TikTok creators to turn out the youth vote. Leading up to Election Day, political operatives have rallied TikTok creators -- some of whom were previously apolitical on the app -- to focus on politics and voting. Since then, the House of US has convened several TikTok creators to push get-out-the-vote and pro-Biden/Harris content on the app. Many of the creators Bigtent works with had already been posting on TikTok about a number of different social and political issues before getting involved with the organization. According to Ferreiras, the creators Bigtent works with were already motivated to turn out the vote before they were contacted by Bigtent.

Source: CNN October 30, 2020 17:26 UTC