“[I]n a world where every Cadillac dealer competes with every other Cadillac dealer on the internet, there is nothing voluntary about the program,” the letter, sent Aug. 3, says. Dealer associations from seven states including New Jersey, Wisconsin and Connecticut cosigned the letter, and it was first reported by Automotive News. Dealers, however, say the plan isn’t voluntary. GM had flirted with closing more Cadillac stores, but opted to keep the footprint large because of the brand’s unique access to rural markets where foreign luxury brands weren’t represented. Many of these stores would be rural Cadillac dealerships that sell less than 100 cars annually.
Source: Wall Street Journal August 08, 2016 22:07 UTC