Datalex, the Dublin-based travel software firm, has announced a new five-year digital commerce agreement with Aer Lingus to support their future retail strategy. Datalex, the Dublin-based travel software firm, has announced a new five-year digital commerce agreement with Aer Lingus to support their future retail strategy. Going forward Datalex and Aer Lingus will partner on a joint technology strategy, which will leverage digital commerce innovation to give Aer Lingus the ownership, control, speed and agility to future-proof its digital retail strategy, a statement from Datalex said. This includes enhancing Aer Lingus’ offer and order management through various channels including web, mobile, and partner retail platforms. As part of the agreement, Datalex and Aer Lingus will use joint technology and business teams, which will focus on further enhancing the digital retail experience for the customer and accelerating time to market for new revenue generating product and service offerings.

Source: Irish Independent December 06, 2018 08:35 UTC