Dabur India, India’s largest Ayurveda company said it has become a complete plastic waste neutral firm in the country after collecting, processing and recycling around 27,000 metric tonnes of post-consumer plastic waste during FY21-22.With this, Dabur has become the first Indian consumer goods company to achieve the landmark of surpassing its plastic packaging usage with recycling.“It is a matter of great pride for the entire Dabur family, who have worked towards not just collecting plastic waste from our cities, towns and villages, but also preventing the waste from reaching our landfills and oceans. "We work with government-registered recycling partners across the country and have taken progressive actions to reduce plastic waste in cities, towns, villages, while also raising awareness about plastic waste management within the community. The collected plastic waste is being sent to different Recyclers, Waste-to-Energy Plants and Cement Kilns,” Khan added.Dabur’s Plastic Waste Management initiative was rolled out in the year 2017-18 as part of the Plastic Waste Management (PWM) Rule and as has far collected over 54,000 MT of plastic waste (Recyclable and Non-Recyclable) direct from the end-users with the help of around local rag pickers in 150 cities across India. Dabur has also put in place a robust audit mechanism to ensure complete transparency and compliance to the state and central regulations and guidelines on Plastic Waste Management.Dabur has also announced the launch of a new ‘Save the Environment’ campaign in Himachal Pradesh to create awareness within communities on managing plastic waste within their households. We are also working towards improving the livelihood and health of local ragpickers, waste collectors, recyclers in the state,” Pattnaik said.

Source: Economic Times February 14, 2022 22:09 UTC