DAZNDAZN Group is set to focus on its streaming service following the merger of its Perform sports content and data vision with U.S. firm STATS. Last October, the company changed its name from the Perform Group to the DAZN Group and separated its streaming and B2B units, paving the way for a sale. STATS and PerformDAZN comprises the eponymous streaming service and other online properties such as Goal.com, while Perform Content offers wholesale video services to betting companies and broadcasters as well as data services through Opta. It is claimed the combination of STATS’ Artificial Intelligence (AI) capabilities and Perform’s data will create a market-leading sports technology business, creating new experiences for broadcasters, sports organizations and bookmakers. “The combination of STATS and Perform creates a powerful opportunity as the experience of sports for consumers continues to evolve,” he said.

Source: Forbes April 15, 2019 13:41 UTC