In the internet age, a meme is a concept, image or video that goes viral, primarily on social media. Ghyslain Raza, dubbed "Star Wars Kid", was thrust onto the front page of the internet in one of the first known cases of cyberbullying. He found out he had become a meme through friends and things went downhill quickly. "Annoying Facebook Girl" was the name given to a meme that used an image of a girl out with a group of friends. From "mimetes" (Greek meaning imitator), "meme" is a term coined by Richard Dawkins in his 1974 book The Selfish Gene to describe a "self-replicating unit of information".

Source: New Zealand Herald June 14, 2016 20:48 UTC