PepsiCo again made Crystal Pepsi available in an online sweepstakes for two days in December. ENLARGE Crystal Pepsi’s share of the U.S. soda market peaked at 0.5% in 1993, far below the company’s initial 2% goal. PepsiCo hoped Crystal Pepsi would quickly become a $1 billion brand. PEP 0.96 % is trying to tap 1990s nostalgia to give its sagging soda sales a temporary jolt. The snack-and-beverage giant said Wednesday that it is bringing back Crystal Pepsi, the colorless cola that was launched in 1992 with great fanfare before sales quickly fizzled.

Source: Wall Street Journal June 29, 2016 18:51 UTC