Crisis Management: Justin Thomas And His Endorsement Portfolio After Being Dropped By Ralph Lauren - News Summed Up

Crisis Management: Justin Thomas And His Endorsement Portfolio After Being Dropped By Ralph Lauren


It’s for these reasons that, prior to his 3rd round of play at the Sentry Tournament of Champions on January 9th, Thomas included Ralph Lauren as one of many companies within his impressive endorsement portfolio. Days after the incident, Ralph Lauren dropped Thomas as one of their product endorsers. As the defending champion, he visited St. Louis months before the tournament on a promotional tour, always clad in Ralph Lauren garb. As the defending champion, his image was plastered all over the gigantic merchandise center...again, adorning his Ralph Lauren polos. He DID put Ralph Lauren in a terrible position.


Source: Forbes January 23, 2021 12:55 UTC



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