Disney Star will be have the rights to broadcast Australian cricket 'throughout India and other territories across Asia', Cricket Australia chief executive Nick Hockley said. Photo: Saeed KHAN / AFPSource: AFPAustralian cricket chiefs said Sunday they had agreed to sell broadcasting rights in India to Disney Star in a seven-year deal reportedly worth hundreds of millions of dollars. "Disney Star is synonymous with the game in India and we look forward to working with them to showcase the outstanding cricket played in Australia every summer," Cricket Australia (CA) chief executive Nick Hockley said in a statementCA did not provide financial details of the deal. "The magnitude of this association is testament to the enduring rivalry and respect that exists between Australian and Indian teams, the excitement and popularity of WBBL and BBL, and the high regard of Australian cricket in India and global markets more broadly." Never miss important updatesDisney Star will have the rights to broadcast Australian cricket "throughout India and other territories across Asia", the statement said.
Source: The Star July 24, 2022 07:51 UTC