Social media firms should be forced to impose tough controls on junk food adverts, the head of the NHS said. Ministers are considering bringing in a 9pm watershed on junk food TV adverts to prevent them being screened around family programmes. ‘For these restrictions to be effective, they’re going to have to also bring in what’s happening on social media,’ he said. Social media firms should be forced to impose tough controls on junk food adverts, the head of the NHS saidMr Stevens also warned of the ‘scourge’ of childhood obesity which was now affecting as many as a fifth of 11-year-olds. Later this summer, ministers are due to publish an updated obesity strategy which is likely to call for tighter controls on junk food advertising and discount deals.

Source: Daily Mail May 11, 2018 00:54 UTC