gettyWith the recent confirmation of Walmart+, a new subscription service for Walmart shoppers, Walmart has continued to solidify itself as a major competition for Amazon. This year, Walmart has made several notable moves to position its online marketplace as an equal option for consumers and brands. In June, Walmart announced its plans to open up the Walmart Marketplace to Shopify sellers, with the goal of adding 1,200 Shopify sellers this year. Now, Shopify sellers can simply add the integration to share their products with millions more shoppers. One of the major hurdles to converting traditional in-store shoppers to online shoppers is the hassle of returns.

Source: Forbes September 15, 2020 13:07 UTC