Wendy O'Donovan Phillips, is CEO of Big Buzz, an agency driving focused marketing efforts for executives and teams nationwide. The point is we can get into a lot of trouble if we don't safeguard our firms in alternative ways, and that's not just through borrowing power. • What percentage of your revenues do you believe is a safe minimum for borrowing power for your firm? May the available credit safety net be ready for you, and may you have several more layers of safety supporting you. Forbes Agency Council is an invitation-only community for executives in successful public relations, media strategy, creative and advertising agencies.

Source: Forbes October 09, 2020 11:15 UTC