If you were to ask 100 CEOs their opinion on sales culture, they would probably all agree that it's important. However, you'd also find each person has different approaches and beliefs about how to implement a dynamic sales culture. The average sales turnover rate in the United States is around 35%, and the average sales representative's tenure is 18 months. Here are four strategies for creating a successful sales culture. Ensure that your dynamic sales culture is never compromised and that it's always a focus.

Source: Forbes May 01, 2020 11:26 UTC