Over a business lunch, Martin mentions his predicament to his fellow business owners. Each time you need to make a business purchase, you should follow a predetermined process to remove the emotion and guesswork from the decision. Creating this process may take time and thoughtful consideration of many variables, but here are a few simple questions to help you develop a solid foundation for making business purchase decisions moving forward. This question also avoids spur-of-the-moment decisions or stops business owners from falling for the sleek sales tactics that can cause buyer's remorse. Business owners are familiar with this cost — this is also the natural aversion everyone has to change.

Source: Forbes November 05, 2020 12:00 UTC