This is the literal question regarding Costco’s direct-to-consumer program (DTC), Costco Next. How Costco Next Works, In 3 ClicksThe structure of Costco Next is simple: Explore the Costco Next site for deals, select a product supplier, and then enter your name and membership number. This unlocks access to the supplier’s site and the specific deal, with exclusive Costco member pricing. Costco members who use Costco Next are likely to spend a lot of time on its site. Costco Next purchases do not qualify for the benefits available to its higher-level Costco Executive members, who pay $120 a year.
Source: Forbes May 16, 2023 18:58 UTC