Cable lobbying groups called the rules a result of “regulatory opportunism,” while the Association of National Advertisers labeled the regulations “unprecedented, misguided, counterproductive, and potentially extremely harmful.”Even with the new rules, online privacy remains tricky. Online ad juggernauts, including Google, Facebook and other web companies, are not subject to the new regulations. does not have jurisdiction over web companies. AT&T, Verizon and Comcast will also still be able to gather consumers’ digital data, though not as easily as before. proposed the broadband privacy rules in March.

Source: New York Times October 27, 2016 14:44 UTC