The conservative activist group One Million Moms has taken Burger King to task, putting out a strongly worded press release in response to the restaurant chain’s used of the “d-word” in an advertisement. “Burger King is airing a commercial that uses profanity to advertise its Impossible Whopper — a burger made from plants instead of beef,” the press release stated. “Damn, that’s good.”Though the group’s campaign against the fast food chain began Friday, the commercial in fact premiered in August, when Burger King launched the burger in question. In the minute-long Burger King video, unsuspecting customers are lined up, waiting to try the meatless burger at the “Impossible Restaurant.” It’s soon revealed that the restaurant is actually a Burger King, where customers can try the new plant-based burger. One Million Moms has also gone after companies like Walmart, Whole Foods and Disney in the past.

Source: National Post January 13, 2020 15:11 UTC