Mark Mandelbaum, chairman of Lanterra Developments, says they've invested in a $3-million showcase for the Rodeo Drive condos priced between $300,000 and $600,000. Carlos Osorio / Toronto Star ) Order this photoCondo sales may have gone high tech with apps and virtual reality, but there is no substitute for the high touch environment of a sales centre, says one veteran developer. A sales centre communicates so much more than a rendering about the location, the atmosphere and the space a consumer is buying, he said. Before they ever show up at a sales centre, home buyers will look at several condo options online. Where there’s less space to showcase a project, condo marketers are relying more on digital sales tools.

Source: thestar October 24, 2016 11:01 UTC