Local media reports say Coca-Cola sales have declined by about 23% in Bangladesh since the Gaza war. "If cringe-fest has a literal face, it would be this ad," said Jumanah Parisa, a student of Brac University in capital Dhaka, "If this ad doesn’t hurt Coke sales, I don’t know what will." On Wednesday, an online shoe shop in Bangladesh put out an ad in protest, showing a bottle of Coke being kicked by a man wearing its shoes. Abdul Al Nayan, marketing manager of ZIS, told Al Jazeera they made the ad to express solidarity with the Boycott Coke movement. Rahman said there is a widespread notion among the common people in Bangladesh that Coke "directly funds some of the Israeli entities".

Source: News 24 June 12, 2024 19:53 UTC