Coca Cola India had roped in Khan as its brand ambassador for the second time to endorse its Thums Up brand in October 2012. Photo:New Delhi: Beverages major Coca-Cola India has dropped bollywood actor Salman Khan as brand ambassador for its soft drink ‘Thums Up’ after four years of association. When contacted, Coca-Cola India declined to comment. Coca Cola India had roped in Khan as its brand ambassador for the second time to endorse its Thums Up brand in October 2012 replacing another Bollywood star Akshay Kumar. At that time, Coca-Cola India had also signed an agreement with Being Human—The Salman Khan Foundation—to jointly promote, conceive and execute charitable and social activities.

Source: Mint October 19, 2016 12:56 UTC