A Calgary law firm has filed a class-action lawsuit against LoyaltyOne, the company that owns and operates the Air Miles rewards program in Canada. The proposed lawsuit claims that its aim is to "remedy harm caused by the Air Miles program to its users." "The net result is that Air Miles' conduct will result in a large number of the class [action] members' miles expiring, resulting in a significant loss to the class, and a corresponding large windfall for Air Miles," claims the court document. In late 2011, Air Miles quietly announced a new five-year expiry rule for miles, effective Dec. 31 of that year. Air Miles customers have continually complained about long wait times to reach a customer service representative by phone.
Source: CBC News September 16, 2016 09:00 UTC