ROSWELL, N.M. - Tourism officials in New Mexico have raised concerns about people confusing a UFO Festival with downtown alien-related events because of similar domain names searched online. However, the state has expressed concerns about the messaging since Roswell is also hosting its first annual Alien Fest. City Manager Joe Neeb said the confusion is caused in part by online search results for the UFO Festival that frequently yield a website for Mainstreet Roswell’s Alien Fest — www.ufofestivalroswell.com. But the official UFO Festival website, which launched on Thursday, is www.ufofestival.com. MainStreet Roswell Executive Director Kathy Lay told the Roswell Daily Record that the Alien Fest is not a separate festival, but rather the name for activities focused on bringing visitors to downtown businesses.

Source: thestar April 02, 2021 17:48 UTC