The advertisement’s content rekindled discussions on racial discrimination in China, where prejudices against blacks are likely to be dismissed. When the cycle completes, a fair-skinned Asian man in a clean white T-shirt emerges to the delight of the woman. A Chinese laundry detergent company has blamed foreign media for stirring up controversy over an advertisement in which a black man “washed” by its product was transformed into a fairer-skinned Asian man. Related: Black man is washed whiter in China’s racist detergent advert“We express regret that the ad should have caused a controversy,” the statement issued late on Saturday read. Shanghai Leishang Cosmetics said it strongly condemned racial discrimination but blamed foreign media for amplifying controversy over the advertisement, which first appeared on Chinese social media in March but was pulled after it drew protests this week following media reports.

Source: The Guardian May 29, 2016 04:30 UTC