KOTA KINABALU: A Chinese airline's resumption of direct daily flights from Shangai to Kota Kinabalu reinforces Malaysia's position as a preferred destination for travellers from China, says Tourism Malaysia. Spring Airlines' first flight, 9C8593, arrived at Kota Kinabalu International Airport here at 1.30am on Jan 28. It was welcomed by Tourism Malaysia representative Haryanty Abu Bakar, airline representatives, the Sabah Tourism Board (STB), and Malaysia Airports Holdings Berhad. Tourism Malaysia said the launch of this daily direct service is an important milestone in enhancing international access to Sabah. He said this expansion aligned strongly with Malaysia’s strategic efforts to attract more Chinese visitors, particularly following the implementation of visa-free entry for Chinese citizens.

Source: The Star February 06, 2026 04:39 UTC