STARTUP SPOTLIGHTCashless transactions for Gen-Z marketBy Cora Llamashome/Business/Sunday Business/Cashless transactions for Gen-Z marketThe financial tech or fintech startup Tagcash may just be over two years old, but its goal might turn out to be more far-reaching than its competitors’. Still, Tagcash CEO Ayse dela Rosa points out that the customer base “who are now 10 years old to 25 have buying power. “A lot of them don’t have credit cards and we want to eliminate the use of the credit cards,” says dela Rosa. Dela Rosa admits that increasing their base of merchants is on top of their to-do list, especially in Metro Manila and the other provinces. enterprise owners in their middle or senior years, who still stack tons of papers in their filing cabinets, are one market for online financial digitization.

Source: Manila Times December 01, 2018 18:11 UTC