Can you name the five giants who control the $1 trillion advertising market?

September 03, 2023 03:14 UTC

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Can you name the five giants who control the $1 trillion advertising market?

Alibaba, Alphabet, Amazon, Bytedance and Meta take over half of global spendEuropean ad spend will rise by just 0.6pc this year. Photo: GettyA major milestone in the advertising industry will be reached next year, when annual global advertising spend is forecast to pass the $1trn (€920bn) mark for the first time ever.

Source: Irish Independent September 03, 2023 03:14 UTC

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