Megan GardnerBack in 2014 Natasha Minoso was looking for ways to drive traffic to her blog review, Book Baristas. Like most bloggers she leveraged the typical social platforms, Instagram, Twitter and Facebook. She was surprised when it was her Instagram account that really took off. Books are a medium devoted to words after all and book reviews and recommendations would seem better suited to platforms like Facebook or even Twitter. Figuring out what moves the needle on books sales is not an exact science.

Source: Forbes May 26, 2017 02:26 UTC