The president’s ability to come up with insulting nicknames may not be as keen as we thought. Cambridge Analytica, a British consulting firm that was hired for Trump’s 2016 election campaign, made headlines over the weekend for using data acquired from 50 million Facebook users to build “psychographic profiles” about voters without their knowledge. Undercover footage — shot between November 2017 and January 2018 — released by Britain’s Channel 4 News on Tuesday shows Mark Turnbull, managing director of Cambridge Analytica’s political division, bragging about how the company came up with the “Defeat Crooked Hillary” campaign and promoted it on social media. “The ‘OO’ of ‘Crooked’ were a pair of handcuffs and it was all about … she belongs behind bars,” Turnbull says in the video. He then says the company made “hundreds of different kinds of creatives, and we put it online.”

Source: Huffington Post March 21, 2018 20:26 UTC