Cadbury chocolate was an emotive product that they trusted and it made them feel good. CREME EGGS RAGECreme Eggs were made at Cadbury's Dunedin factory from 1983 to 2009 when Kiwis started getting British-made Creme Eggs. Cadbury's argument that this was the original 1971 formula, and that they had never called them "Dairy Milk" Creme Eggs, failed to convince anyone. END OF THE WORLDCadbury World was attached to the Cadbury factory in Dunedin. The sight of half eggs replacing proper Kiwi eggs was another spark on an already tinder dry hostile Cadbury landscape.
Source: Stuff February 14, 2019 00:56 UTC