The team was selected in recognition of their work on the M-Stamp by 7Rewards loyalty campaign for 7-Eleven Thailand. Some 150 campaigns were listed for the contest, featuring global brands including Samsung, MasterCard, KFC, Disney, Ford, Sony, Walls, Johnson & Johnson, Universal, Lego and Nike, to name a few. The winners were selected by a panel of over 20 judges consisting of directors and digital leaders from brands including McDonald’s, AirAsia, Grab, L'Oreal, Sephora, Clarks, Porsche and Procter & Gamble. The winning M-Stamp campaign digitized 7-Eleven’s popular stamp collection scheme. The campaign, which will return later this year, allowed users to collect stamps on their smartphone to enjoy a more gamified digital experience and more convenient way of collecting.

Source: The Nation Bangkok February 16, 2018 17:26 UTC