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CNN+ Streaming Service Will Shut Down Weeks After Its Start
Executives at Discovery, wary of antitrust rules, were constrained from advising their counterparts at CNN until the merger was done. CNN+ had lost its champion when Mr. Zucker left in February because of an undisclosed romantic relationship with a colleague. Mr. Perrette had a message: Marketing of CNN+ was to be suspended, pending a formal review of the business, three people familiar with the conversation said. Discovery wanted to merge its other subscription platforms — Discovery+ and HBO Max — into one giant streaming service. Executives at CNN+ said they had secured 150,000 paying subscribers and were on a pace to hit first-year subscription goals.
Source: International New York Times April 22, 2022 06:40 UTC
