CMO Today: Facebook’s Live Video Rush - News Summed Up

CMO Today: Facebook’s Live Video Rush


But nearly a year after its launch, Facebook’s live video effort still faces hurdles, The Wall Street Journal reports. Meanwhile, Facebook’s live-video rush left other product questions unanswered, such as how to decide when violence on-camera should be censored. Facebook might now be reining in its live video ambitions somewhat as it steps up its hunt for television-like video series to stream via its mobile and connected TV apps. Keep in mind that Nielsen’s Total Content Ratings are only available now on a “limited commercial release” after channel owners complained that the measures weren’t ready for prime time. Layoffs will affect a “small percentage” of ESPN’s pool of roughly 1,000 employees that help create content, reports WSJ’s Shalini Ramachandran, and are likely to be smaller than ESPN’s 2015 round of nearly 300 layoffs.


Source: Wall Street Journal March 07, 2017 12:53 UTC



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