"Go make some real friends" became common graffiti on New York City subway ads for Friend brand AI pendants late last year to protest "surveillance capitalism." Nonetheless, at the CES show in Las Vegas, gadget makers have pitched AI pendants as note-takers or ways to remember beautiful or important moments of each day. Amazon made a deal to buy wearable AI startup Bee last year, and Meta acquired AI device company Limitless. Companies are taking an array of approaches to wearable AI. Chinese startup iBuddi came to Las Vegas to present a prototype of a companion medallion aimed at combating screen fatigue.
Source: The Hindu January 12, 2026 03:39 UTC