PHOTO: FILEThe Competition Commission of Pakistan (CCP) has issued a show-cause notice to Hyundai Nishat Motor, accusing it of deceptive marketing of new sport utility vehicle (SUV) Tucson. CCP also took suo motu notice of advertisements published in print media and on various social media platforms, publicising the “introductory price” of Hyundai Tucson with a disclaimer “for a limited period only”, said the statement. Moreover, it was also brought to the CCP notice that the initial booking period for Hyundai Tucson with the introductory price lasted less than 24 hours after which the price was raised by Rs200,000. Within 24 hours of the initial bookings, the company declared that all units of Tucson at the introductory price were booked and the introductory price list was removed from its website, Facebook and Instagram pages. “On the inquiry’s recommendations, a show-cause notice has been served to Hyundai Nishat Motor (Pvt) Limited company and the company has been given 14 days to respond.”Published in The Express Tribune, March 10th, 2021.

Source: The Express Tribune March 10, 2021 03:33 UTC