The 4 Essentials of Multicultural Loyalty ProgramShould a U.S. rewards program be made for the global market? Packing a Culturally Diverse Program: The EssentialsThe success of a globally diverse loyalty program depends on the planning. But even if you are multilingual, you can misunderstand dialect and culture— a critical “tell” among global consumers. Learning Along the Way: 3 Tips to Being Multiculturally HonestThe following handy tips can serve to ensure a multicultural loyalty program engages on a genuine level. Companies also can test program features on their workforce, similar to how Cracker Barrel piloted its relaunched rewards program, in partnership with Dolly Parton, among its staff.

Source: Forbes May 22, 2024 14:30 UTC