Brompton Bicycle, the London-based manufacturer of the world’s most iconic folding bike, has announced a “strategic partnership” with Halfords, a British chain-store group that sells bikes and automotive parts. The move has been slammed by bike shop stockists of the brand who fear being sidelined. The group also owns two Tredz stores, which were formerly independent bicycle dealers (IBDs) with strong internet sales. Brompton bikes will be first available in Cycle Republic stores, with a broader roll-out in a select number of Halfords stores in April next year. 33% of Halfords Group sales are cycling related.
Source: Forbes October 15, 2018 22:52 UTC