Joan MarcusBroadway spent the Christmas weekend battening down the hatches, waiting until New Year's Eve to really pop the champagne. While this might be seen as a nice gesture toward casts and crews, its real purpose is to allow extra performances this week, maximizing the box office potential during the year's most lucrative frame. As such, it had an artificial dampening effect on the box office. Despite a busy season, grosses only rose 4.2%, for a total industry haul of $35.8 million - far below the weekly record. Hamilton led the charge with a massive uptick of almost $1 million off its eight performances.
Source: Forbes December 27, 2017 22:41 UTC