Facebook CEO Mark Zuckerberg has vowed to ‘step up’ to fix problems at the social media giant, as it fights a snowballing scandal over the hijacking of personal data from millions of its users. A scandal erupted last weekend when a whistleblower revealed that British data consultant Cambridge Analytica (CA) had created psychological profiles on 50 million Facebook users via a personality prediction app. Matt Hancock, Britain’s minister for culture and digital, said it should not be down to companies such as Facebook to set their own rules on data privacy. CA “should never have had access to any of this data” and Facebook felt “absolutely” misled by the British firm, Cox told BBC Radio. It won’t be easy but if companies work with governments, activists, academics and web users we can make sure platforms serve humanity.”

Source: Mint March 22, 2018 12:22 UTC