E-COMMERCE has become a magnet for established businesses, and many greenhorn entrepreneurs alike, aspiring to make more sales. OGN operates the business-to-business e-commerce platform Kumoten. When a customer purchases the product, it will be shipped directly from the manufacturer to the customer. Most of them lack the necessary insight into customer behaviour and their buying patterns which can help them strive in the current e-commerce scenario. This helps the company in retaining active dropshippers, as they will be able to reach the widest online customer base.

Source: The Star April 28, 2019 23:37 UTC