Folha said its own research showed that shares, comments and likes for the 10 biggest Brazilian newspapers via Facebook fell 32% in the 12 months from January 2017. Fake news interactions on Facebook tripled, while interactions with professional journalist sites fell 17%. Fake news interactions fell slightly in January, following Facebook’s algorithm change, Folha said. During the last six months of 2017, access to Brazil’s biggest news sites via Facebook fell from about 9% to 7%, IVC’s president, Pedro Silva, told the Guardian, quoting unpublished research. In defending the algorithm change in January, Zuckerberg said that “posts from businesses, brands and media” were “crowding out the personal moments that lead us to connect more with each other”.

Source: The Guardian February 08, 2018 16:24 UTC