Box Office: 'Rules Don't Apply' Snags Record-Low Thanksgiving Debut, Brad Pitt's 'Allied' Bombs - News Summed Up

Box Office: 'Rules Don't Apply' Snags Record-Low Thanksgiving Debut, Brad Pitt's 'Allied' Bombs


The Robert Zemeckis thriller earned just $12.4 million over the Fri-Sun frame and $17.3m over its holiday debut. That cult classic legged a $16.8 million debut to a $60m domestic total, but this one won’t be so lucky. The film earned $6.1m over the Fri-Sun frame for a $9.031m Wed-Sun Thanksgiving debut. The film made around $121,000 on its debut weekend for a promising per-location-average of $30k. The film earned $63,000 on its debut weekend for a merely okay $21k per-location-average.


Source: Forbes November 27, 2016 16:45 UTC



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