Photo by Karen Ballard, courtesy of Open Road FilmsReese Witherspoon’s Home Again got devoured by the scary clown. The Open Road Films release, which had a low-key marketing campaign lacked an explicitly high concept like (for example) The Intern or Just Like Heaven, earned around $8.6 million over its opening weekend. That's not good, and it's another example of studio programmers struggling against the four-quadrant (or adult-friendly) tentpole. The film got lousy reviews, but I will admit the film had surface-level pleasures and moments of charm. Of course, that the film came courtesy of Open Road as opposed to, for example, Universal, probably didn't help either, but that's a long-running conversation.

Source: Forbes September 10, 2017 15:22 UTC