The online fast-fashion retailer Boohoo is set to leave its high street rivals in the dust when it reports Christmas sales this week. Analysts at Jefferies estimate that its sales will have leapt by a third in the final four months of the year amid heavy marketing spending by the company to win customers. Primark, another giant of fast fashion, is expected to report on Thursday that like- for-like sales across its stores in the UK, continental Europe and America were flat over the Christmas period, which would be a robust showing for a business that sells exclusively on the high street. Growing awareness of the environmental impact of fast fashion poses potential problems for the sector, yet there is little sign that British shoppers…

Source: The Times January 12, 2020 00:03 UTC