A conservative media watchdog group launched a billboard campaign Thursday outside Coca-Cola’s Atlanta headquarters, calling on the soft drink giant to explain its sponsorship of the upcoming Beijing Olympics in light of China‘s human rights abuses. So far, nine other nations have joined the boycott, including Canada, Japan and the United Kingdom. But Coca-Cola, the world’s largest beverage company, has made no move to end its lucrative financial arrangement as an official sponsor of the Games. The company, which earned more than $37 billion in revenue last year, has sold soft drinks in Beijing since 1979. However, the company defended its sponsorship of the Games to congressional Republicans in a hearing on July 27.

Source: The Star January 20, 2022 21:26 UTC