It's so fitting one wonders if we aren't all trapped in a 90's comedy, art imitating life imitating art, etc. Bill Murray attended the Broadway musical based on his film Groundhog Day not once but twice, giving the show both deja vu and a needed boost at the box office. After receiving his blessing, sales jumped almost $100,000 up from the week prior, when it looked to be in more serious trouble after a slow summer. Come see us at @Groundhogdaybwy — Raymond J Lee (@raymondjlee) August 10, 2017Groundhog Day was one of several shows to make solid week-to-week gains. That's still a record for the frame, though, and marks the 27th straight week that Broadway has beaten its own high score by a significant margin.
Source: Forbes August 14, 2017 21:11 UTC