His latest discovery was a scrappy anime streaming site named Bilibili. Once a niche platform reserved for anime nerds like Lin, Bilibili today has larger ambitions. Despite being known as a video site, Bilibili makes the most of its money from mobile games, which made up 40% of its revenue last year. She used to spend hours watching anime music videos and other anime, comics and games (ACG) content on the site. “In the past Bilibili [content] was unapologetically outspoken and diverse, with all sorts of bizarre subcultures – whether it was taboo relationships or even violence,” Guan said.

Source: The Star March 12, 2021 09:45 UTC