LONDON—The victor in a very public bidding war between 21st Century Fox Inc. and Comcast Inc. for British broadcaster Sky PLC is likely to be decided in private. U.K. corporate-takeover rules could require a sealed-bid auction—also known as a blind auction—to conclude what might otherwise become a never-ending game of ever-sweeter bids.

Source: Wall Street Journal September 16, 2018 15:56 UTC