Bel Group has reinforced its commitment to Egypt with nearly €150m in investments focused on industrial excellence, digitalization, and advanced production technologies. The company’s 10th of Ramadan facility, covering 28,720 square meters, is central to Bel Group’s “two-legs” growth model, which balances sustainability with profitability. Bel Egypt produces six brands—The Laughing Cow, Kiri Triangles, Regal Picon, Picon, Les Enfants, and Nouvelle Vache—all aligned with the Group’s Positive Nutrition approach. Products are portion-controlled to reduce food waste, meet modern consumption habits, and adapt to local nutritional requirements. Garo Matossian, Cluster General Manager for Bel Middle East, said Bel Egypt plays a critical role in regional markets and contributes to Egypt’s economic development while advancing sustainable food systems.

Source: Daily News Egypt January 19, 2026 16:30 UTC